Social Media

How to use Facebook Groups for Your Business?

You probably belong to at least one Facebook group, right? But maybe you haven’t considered using a Facebook group for your business. You should. In this manner you will be able to reach a large number of potential customers at one go. Also, you will be able to target more people in order to increase… Continue reading How to use Facebook Groups for Your Business?

Social Media

Facebook cracks down on fake engagement

Facebook’s newest measure to combat disinformation and misuse of its services is a push to rid the social network of malicious, potentially state-sponsored “information operations.” The company, which published a report on the subject today, defines these operations as government-led campaigns — or those from organized “non-state actors” — to promote lies, sow confusion and… Continue reading Facebook cracks down on fake engagement

social media marketing

5 Twitter Trends To Follow In 2017

Live Broadcasting Twitter was one of the early adopters of live video, buying Periscope before the service had even launched. Other networks have since rolled out similar features (Facebook, YouTube, and Instagram all have live video now). Twitter has moved in a different direction, signing a deal to live stream 10 Thursday Night Football games… Continue reading 5 Twitter Trends To Follow In 2017

Social Media

The story of Facebook vs. Instagram

Instagram is mainly a photo/video sharing service. While Facebook aims to provide a full-fledged social networking experience. Instagram was acquired by Facebook in 2012, and currently occupies one floor in one of the Facebook buildings in Menlo Park headquarters. Instagram vs. Facebook advertising? If you intend to launch a successful campaign using just one of… Continue reading The story of Facebook vs. Instagram

digital marketing · social media marketing

Top 5 Great Video Marketing Strategy

Centre it around the story not the sale There is a heap of sales clutter on the Internet that is actively annoying and repelling your customers. Don’t let your brand be that guy – instead, your video should be centred around the story and not the sale. Remember: the same rules that apply for written… Continue reading Top 5 Great Video Marketing Strategy

digital marketing · youtube marketing company

The growth of YouTube business in recent past

The history of YouTube began when PayPal employees created a video-sharing website where users could upload, share and view content. During the summer of 2006, YouTube was one of the fastest growing sites on the World Wide Web, hosting more than 65,000 new video uploads. The site delivered an average of 100 million video views… Continue reading The growth of YouTube business in recent past

digital marketing · social media marketing

5 Tips to utilize local social marketing successfully

Set your campaign goals Does your brand want to increase social media followers? Generate more buzz online? Accumulate brand mentions? The first step in the process is to outline what you want the campaign to accomplish. Find your focus and identify how your social campaign will help you achieve your business goals. Being a social… Continue reading 5 Tips to utilize local social marketing successfully

digital marketing · social media marketing

5 Ways To Maximize Your Business Through Facebook

With over 1.440 billion monthly active users, the social network is attractive to businesses across the globe. While some businesses just have a Facebook page for the sake of having one, you can learn how to get the most out of your Facebook business page by applying best practices. Here are 5 ways how you… Continue reading 5 Ways To Maximize Your Business Through Facebook

digital marketing · social media marketing

5 Social Media Marketing Tips For A Startup

A startup business needs to be promoted on social media platforms for the simplest reasons that it has less budget to invest in marketing and secondly because social media platforms are capable of getting huge amount of traffic in a short span of time. Here are 5 important tips that you must keep in mind… Continue reading 5 Social Media Marketing Tips For A Startup